The Start-up Founder's Overview to Strategic Advertising And Marketing That Drives GrowthAre you a start-up founder battling to acquire grip for your new product or business? Do you have an impressive innovation but are puzzled why people aren't depressing your door to buy it? If this sounds familiar, you need to focus on calculated marketing, not
B2B Marketing - Interview with Mark Donnigan Startup Marketing Consultant
B2B marketing has the distinct challenge of often handling long and complicated sales cycles. These can be brought on by a variety of elements, such as the requirement for numerous decision makers, the high value of the services or products being sold, and the requirement for extensive research and factor to consider before buying.However, B2B mark
Understanding today’s B2B Buyer’s Journey is Crucial to Win in B2B Marketing - Virtual CMO Mark Donnigan
By understanding and catering to the needs of the buyer throughout the journey, B2B online marketers can reduce sales cycle times and increase the chances of winning a sale. In today's busy company world, B2B business are under increasing pressure to shorten their sales cycles and increase their win percentages. B2B marketing has the special obstac
{Why Great CMOs Need to Be Brilliant Business Strategists With Mark Donnigan|
Mark Donnigan: It's going terrific, Ben. I am so delighted to be below on your show.Ben: Definitely. We're happy to have you on the show. Especially provided the value and the seriousness of the subject we're going to be taking on over the training course of this discussion too, which is one that I believe is truly under-discussed. One that might i